About

We build the measurement layer we wanted to trust.

Your Own Metrics is built by Aapastech. YOM is run by three companies in the same group: Aapastech Private Limited in India, Aapastech OÜ in the European Union and the United Kingdom, and 14818032 Canada Inc. everywhere else.

The mark

A gauge at its null point.

When your analytics and your order system agree, the difference is zero and the needle rests at the centre. That’s the idea behind YOM, drawn as one glyph.

How we work

  • 01

    Exact where it matters

    Money and lead events are counted exactly. Anything estimated is labelled as an estimate.

  • 02

    An opt-out is final

    Consent is enforced where the data lands, not only where the banner sits.

  • 03

    Your data, portable

    Raw archive, CSV and NDJSON export, and signed webhooks, because leaving should be easy.

  • 04

    Say what isn’t shipped

    Roadmap items carry a “Coming soon” label until they are real.

Company details

Product
YOM (Your Own Metrics)
Built by
Aapastech
Legal entity (India)
Aapastech Private Limited (CIN U72900DL2022PTC395508; registered office 8/3, 2nd Floor, Roop Nagar, Delhi 110007, India)
Legal entity (European Union and United Kingdom)
Aapastech OÜ (registry code 16453146, VAT EE102489493, Tornimäe tn 3 // 5 // 7, 10145 Tallinn, Estonia)
Legal entity (everywhere else)
14818032 Canada Inc. (Burlington, Ontario, Canada)
Headquarters
Burlington, Ontario, Canada

Start measuring

Measure what you can prove.

The first 100,000 events every month are free. No credit card, no sales call.